Nonito Donaire Jr the New Pacman. Of Course he is not, He is The "Filipino Flash" the man!

Photo: I love Philippines

Photo: InterAKTV

Photo : <:::: ::::="::::" said="said" very="very" well="well">
December 16, 2012 (Philippines)- A lot of people said he is the next Pacman, hello... Manny is Manny and Nonito is Nonito. In terms of Popularity we all know that Manny is more popular than the Filipino Flash, well accept it we're in real world, Media is all around it's just a matter of PRs and PR. 

Pacman unfortunately didn't make it during the recent match with Marquez and just a few hours ago Nonito and his team has celebrated the victory over Jorge Arce. And the comparison begins...

I don't want to compare which is which, They're all great and pride of our country "The Philippines. Today, I'm taking off my hat and I'm sure not just me but a lot out there also  showing their support to all Filipino Boxers who I / we consider as the champions.  

Thank you Nonito Donaire Jr. another round Please..


MJM Production Inc will bring more fun in Sinulog 2013

More Fun to start the year for Cebuanos as Vice Ganda, Jose&wally, together with some hot-papable stars like Coco Martin, Aljur Abrenica and Papa Chen, with the jolly participation of Ate Gay, Ryan Bang, Mac and Lassy live at the Pacific Grand Ballroom, Waterfront Hotel in Lahug Cebu on January 17 Jose and Wally "Juan for All sa Sugbu 2013"  then on January 18, Vice Ganda "Unkabogable Live in Sinulog".

You may now buy tickets at SM Tickets (Cebu), TicketNet Cebu, Ayala Center Cebu Concierge and Waterfront Cebu Hotel & Casino Ticket Booth. 

Sinulog 2013
(by http://www.sinulog.ph)

January 5, 2013(Saturday) 
9:00 A.M
Elimination  Rounds of Sinulog Choral Competition, Cebu City Hall Bldg.
January 6-30, 2013
3rd Sinulog Softball Cup in cooperation with Cebu City Sports Commission
January 10, 2013 (Thursday)
Opening Salvo: Walk with Jesus 
4:00 A.M
Assembly Time (Area) Fuente Osmeña
4:30 A.M
Start of Walk-Fuente Osmeña Blvd., Basilica del Sto. Niño
5:30 AM
Installation of Hermano & Hermana Mayores 2013
January 11-21, 2013
Sinulog Fiesta (OTOP FAIR) SM Cebu Atrium
January 11, 2013 (Friday)
Sinulog 2013 Kick Off
10:00 AM
Launching for Balik Cebu Booth @ Ayala Activity Center
2:30 PM
Solemn Mass (Basilica del Sto. Niño)
3:00 PM 
Launching Parade (Basilica del Sto. Niño to Cebu City Sports Center)
7:00 PM
Opening and Launching Program, Fuente Osmeña 
8:00 PM
Sinulog Idol (Fuente Osmeña Circle)
9:00 PM
Street Party Bands
January 12-13, 2013
3rd Sinulog Football Cup in cooperation with Cebu Football Assn.
January 12, 2013 (Saturday) 
Sinulog sa Kabataan - Lalawigan
1:00 PM 
Parade of Participants, Capitol Site to Cebu City Sports Center 
2:00 PM 
Sinulog sa Kabataan sa Lalawigan, Cebu City Sports Center 
6:30 PM
Cultural Show by the Dept. Of Education RO VII(Fuente Osmeña)
8:00 PM
Sinulog Idol (Fuente Osmeña Circle)
9:00 PM
Concert @ the Fuente Osmeña , Street Party Bands
January 13, 2013 (Sunday)
Sinulog sa Kabataan- Dakbayan 
4:00 AM
Cebu City 2013 Marathon – www.cebumarathon.com
1:00 PM
Parade of Participants, Plaza Independencia to Cebu City Sports Center
2:00 PM
Sinulog sa Kabataan sa Dakbayan, Cebu City Sports Center
6:30 PM
Cultural Show (Fuente Osmeña) by University of San Carlos
7:00 PM
Ms. Cebu 2013 Presentation @ Ayala Acitivity Center
8:00 PM
Sinulog Idol (Fuente Osmeña Circle)
9:00 PM
Concert @ the Fuente O, Street Party Bands
January 14, 2013 (Monday) 
8:00 AM
Balik Cebu Airport Welcome
6:30 PM
Cultural Show (Fuente Osmeña) University of Cebu & University of the Visayas
8:00 PM
Sinulog Idol (Fuente Osmeña Circle) 
9:00 PM
Concert @ the Fuente O , Street Party Bands
January 15, 2013 (Tuesday)
6:30 PM Cultural show (Fuente Osmeña) Southwestern University, 

University of San Jose - Recoletos, Cebu Technological University, 

University of Southern Philippines Foundation
8:00 PM Sinulog Idol (Fuente Osmeña Circle)
9:00 PM Concert @ the Fuente O , Street Party Bands
January 16, 2013 (Wednesday)
9:00 AM Airport Welcome (Balikbayan Flights)
6:30 PM Cultural Shows (Fuente Osmeña) Department of Education, 

Cebu City Division
7:00 PM Ms. Cebu 2013 Coronation Night, Waterfront Lahug Hotel
8:00 PM Sinulog Idol (Fuente Osmeña Circle)
9:00 PM Concert @ the Fuente O , Street Party Bands
January 17, 2013 (Thursday)
6:00 AM  Ronda Pilipinas
5:00 PM Balik Cebu Airport Welcome 
6:30 PM Cultural Shows (Fuente Osmeña) Salazar College of Science 

Institute of Technology, Asian College of Technology, Cebu 

Institute of Technology University, Saint Paul College Foundation, Inc.

Sinulog Festival Queen Runway Competition and Photoshoot@ SM City Cebu
6:00 PM Balik Cebu, Welcome Party @ Ayala Center Cebu
8:00 PM Sinulog Idol Grand Finals(Fuente Osmeña Circle)
8:00 PM Handumanan @ Ayala Terraces
9:00 PM Concert @ the Fuente Osmeña , Street Party Bands
January 18, 2013 (Friday) Visual Merchandising Contest(Dept. Stores and Malls)
6:00 AM Ronda Pilipinas
4:00 AM Walk with Mary (Area) Fuente Osmeña-Sto. Niño
9:00 AM Solidarity Meeting (All Competing Contingent /Floats / Higante / Puppteers) 

@ Cebu City Sports Center Gym
7:30 PM Sinulog Festival Queen 2013, Cebu City Sports Center
8:00 PM Cebu Popular Music Festival, Cebu Coliseum
January 19, 2013 (Saturday)
6:00 AM Fluvial Procession of the Miraculous Image of Sto. Niño
9:00 AM Re-enactment of the Baptism of Queen Juana and Rajah Humabon Basilica del Sto.Niño

9th "THE STREET VIBRATION & BIG BIKE RALLY 2013, by V-max owners Group Inc., Cebu Chapter
2:00 PM Solemn Procession of the Miraculous Image of Sto. Niño
7:00 PM Sinulog Fireworks Competition @ SM City Cebu
7:00 PM Street party @ Fuente Osmeña and Plaza Independencia
8:00 PM Kasadya Nite Mardi Gras @ Ayala Center Cebu


Less Crime in the Philippines whenever Manny "Pacman" Pacquiao box in the ring

Photo: I Love Philippines!!! (Green Mango) 

Yes it's true, according to surveys,  media and police reports whenever there's a Pacman match to whoever Poncio Pilato of the world the Philippines is somehow at peace, less robberies, no killings, kidnapping and everything heinous . 

The Only problem is,  more and more people are checking in to some hospitals due to heart failures.


The Strangers

From the maker of Dalaw and Segunda Mano, here's another movie that will surely force you to scream every transition of the clip "The Strangers" Starring Julia Montes, Enrique Gil, Enchong Dee, JM De Guzman,  Cherry Pie Picache and a lot more. The Strangers is an official entry for Metro Manila Film Fest 2012


My Canon Camera Rocks

How Canon has made an impact in my life...

Canon delighting me always

Before, Everytime I see good photos taken from some good photographers it was like my heart is telling me  "Kaya Mo Rin Yan". Back in 2009 when I purely fell in love with photography, I thought it is only my  year of appreciating good photos and recognizing Photo lovers, 2009 is the year when I first explore the world of photography and my appetite for taking photos with a lot of stories have been a part of my life until now, tho I am not a pro but through Canon  I feel like I'm one and I belong.

Since then, Canon has always been one of my best friends, makes me feel like I'm special because of one thing "the name" when people ask me, "Anong Gamit Mo? I said CANON... bakit? and then they said, cool kaya pala.  

At the Manila Cathedral April 2009

Pinoy Kalyegraphers "Photo Kalye"  carrying their babies during the Pusong Pinoy and Photo Kalye Photo exhibit in Quezon City
One of my Gorgeous Photos taken February 2012
As for me, we don't need to be a good neither great photographer to have some good photos, we only need to have the heart and the right gadget for us to achieve the perfect image we want. I've tried different kinds of digital camera and only CANON explains me the meaning of satisfaction in colorful clickings.

You can also visit my photoblog by clicking  here 


Colorful Regatta De Zamboanga

These colorful sailboats race "REGATTA" has always been a part of Zamboanga Hermosa Festival as one of the highlights imparted during the month of October. Just recently, the office of the city mayor and the city tourism has successfully made a mark again. Colorful vintas from all over coastline's fishermen came together, sailed and attracted thousands of visitors from and outside zamboanga city.

Colorful experience indeed always here in the colorful city of Zamboanga. Gracias por tu mga bunito colores!

All photos courtesy of Councilor Gerky Valesco 


Express the good you with Votre Bon

Faith no more, introduce yourself.

Votre Bon, a French word meaning “your good”.
I’ve been looking for good quality t-shirts with unique designs and I always come up short. So instead of wearing our soles thin looking for one, why not create shirts with designs that are unique and would suit your personality? Then came the idea of creating quality, affordable shirts. Designs are printed using the silk screen printing process on cotton shirts. Votre Bon shirts are printed to fit your personality, attitude and comfort on your daily ventures.

Votre Bon also accepts printing if you have a design that you’d like to see on a shirt. Just send the image through a message on our Facebook page, and we’ll create it in a shirt for your approval.

T-shirts for corporate giveaways, Christmas gifts, or any other occasion, are also being created by Votre Bon.

Like and send Votre Bon a message on Facebook https://www.facebook.com/VotreBonShirtsPrints to know more, or you can either call or text us at this number: 0933-271-4133


Filipino Food Trip

Pinoy Flavor.. Pinoy Moment.

Boodle fight at Seafood Island  

My never ending passion for scrumptious  food and my memory of savory yesteryear will indulge and tease everyone's taste buds for sure. I am not a full-blooded food blogger but I have this heart of "KNOW HOW" to appreciate good food.  Because a lot of flavorful food can be found here in our country, we just have to explore, eat and love. 


Coming Home to Mandaue Foam

Your home, your imagination

LIfe is Beautiful with Mandaue Foam furniture and nothing beats even a high-end piece of your neighbor's rich house from these favorite finds of mine. 


President Aquino's SONA 2012

Third State of the Nation Address

"The Philippines is the next Asia's tiger and no longer a joke"

Highlights and reports from  this year's SONA of President Aquino

30,800 nurses have been deployed in rural areas in 11,751 communities.

Promises 43.61 % increase in budget for state universities.

Budget of state universities of colleges to increase by 43.61% - from P26B to P37B.

3.1 Million new jobs opened from 2010 -12.

Gardenia Wheat Breads: The Healthiest Choice


Much has been said and done about dieting and yet not all diets have turned out to be neither totally effective nor healthily beneficial to some dieters. That being the case, is there something we should know? Or better yet, why not ask yourself how much do you know? Take this easy quiz to find out!


PUSONG PINOY: The Power of Teamwork

Pusong Pinoy is a group of untiring  Heroes and Superheroes who knows no boundaries in keeping the "flame of generosity igniting" by promoting "literacy to eradicate poverty", truly from the HEART.

This is a testimonial to the power of teamwork and an affirmation that the spirit of bayanihan knows no borders. That together, we could truly make a difference.


imollo is Now in The Philippines - The latest and most innovative in online communication

(from left to right): Luca Amenduni, Gianni Serrano, RaffaeleLafortezza, Andrea Venturelli, & Marcello Reina

Italian company imollo LTD. recently launched imollo – the latest and most innovative in online communication and information exchange technology, and it is now in the Philippines.

imollo is developed by a team of experts from specific technical skills, Raffaele Lafortezza, Marcello Reina and Luca Amenduni, as well as by experts in the field of business consulting, and corporate law, Gianni Serrano, Andrea Venturellie and Tommaso Arciuli. imollo is awarded by Unicredit and Confindustria under the event "Talent of Ideas."


Paradigm Shift: Consumers as Shoppers

Philippines—The growing number of Manila, competing increasing number of critical thinking shoppers, is of one and business owners face. According to an official of the Philippine Marketing Association (PMA), knowing one’s consumers is just the beginning. To weather these challenges, it is necessary to go beyond knowing and understanding how they behave as shoppers.
Michael Robinson

“If you are selling in a retail setting, you must be aware of the behavior of your consumers when they shop. Discerning why consumers buy, what influences them, what hurdles their purchase, where they buy, is vital information in successfully achieving your sales targets,” explains Donald Patrick Lim, Overall Chairperson of the Asian Marketing Conference.



Tatung's Garden Cafe

"Everyone can build a good restaurant but the best restaurant can only be built by a great Chef" 

One of the best and beautiful restaurants I've been in Quezon City is the Tatung's Garden Cafe and I want to visit the place again and again. When I say best, meaning it meets my expectations and my love for art and nature can be found there. 

A very nice three-year old restaurant at Sikatuna Village in Quezon City is making its name in the industry of best restaurant in the metro. Tatung's Garden Cafe offers good Filipino food with extra ordinary flavors, serving traditional delicacies in modern way. Pure Filipino flavors from the north all the way down to the south, from Pukipuki of Ilocos to Adobong Bisaya from visayas region and a lot more. 


Social Media Day 2012

Photo courtesy of  Project JDG

Manila, Philippines - 30 June 2012 - a special date for all social media enthusiasts in the Philippines, more than two hundred bloggers showed up at TEA 101 Thomas morato in Quezon City to celebrate this one of a kind get-together in the country. The successful event was made possible by of course  Tea 101 Taiwan's No. 1 DrinkFlawless Face & Body Clinic, Smart Communications, the genuine Thermos brandWild Ones Tattoo, and Dentiste Toothpaste. The social media day was also celebrated in different parts in the metro as well.


Cool Down and Relax with Evercool

MANILA, Philippines - Cool down. Relax. Never mind if the traffic congestion thickens; never mind if the afternoon heat rises to unbearable temperatures. As long as the heart of your car's engine bay is powered by an Evercool radiator, you can breathe easy.
Roberts AIPMC's line of high-quality automotive radiators brings the best value—and
peace of mind—to vehicle owners
This is the assurance that Roberts Automotive and Industrial Parts Manufacturing Corporation (Roberts AIPMC) provides as it continues to supply Evercool, the Philippines' leading line of automotive and industrial radiators. Stamped with cutting-edge technology, built to international manufacturing standards, and engineered for maximum cooling efficiency, Evercool radiators are uniquely designed to perform under extreme conditions, thus preventing engines—and tempers—from ever overheating.

Wild Ones Tattoo

Wild Ones Tattoo is a tattoo shop which offers professional tattoo and body piercing services. The shop is located at Unit-6, J32S Building, No. 35 President's Ave., Teoville, BF homes, Paranaque City. It is independently owned by three friends that go way back to their days in college. Among the three are Eric Hotchkiss, drummer of an established local metal band called “Sultans of Snap” and Marketing Manager of Wild Ones Tattoo, and superb tattoo artist Mark Rodriguez, bassist and vocalist of the same band. 

Celebrate Social Media Day 2012 at Tomas Morato, QC this June 30

The Social Media Day is a worldwide event spearheaded by Mashable.com, which celebrates the connected generation around the world on June 30, 2012. In the Philippines, several key cities would take part in the celebration, which is very appropriate because the country is hailed as the social media capital of the world.

One of these events will be a networking event for social media citizens, bloggers, and digital personalities at Tea 101 Taiwan's No. 1 Drink located at Scout Bayoran corner Tomas Morato Extension, Brgy. Laging Handa, Quezon City. The venue is in front Hotel Rembrandt and IL Terrazzo Mall. The event starts at 7 PM on Saturday. Manila Social Media Day 2012 in particular aims to provide an appropriate venue for the community to mingle and meet-up offline, which can support better camaraderie afterwards through various social media and digital platforms.


ESQUIRE Financing Partners with Miss World Philippines

ESQUIRE Financing Partners with Miss World Philippines for One Night to Celebrate Filipino Talent And Beauty with a Purpose
Last June 19, Tuesday, Miss World Philippines 2012 held its Gala Night at Dusit Thani Hotel Manila. The said event was a spectacle of Filipino talent and beauty, as well as an opportunity to support women’s and children’s causes.
In the picture are in the middle ESQUIRE FINANCING, Inc. President and CEO Mr. Rajan Uttamchandani flanked by Host Cory Quirinio and Ms. World 2011 winner Gwendoline Ruais, together with the other winners.
Raring to make the Filipina a force to be reckoned with in international pageants, the pre-pageant event paid tribute to and relived the beauty and elegance of a Filipina in a Filipiniana. Filipino fashion and talent were showcased by 25 Filipino designers in a parade of 25 different Filipiniana creations. Same designers including Veejay Floresca, Edwin Uy and Arielle Agasang will also design the gowns for all the candidates on the Coronation Night.


American Standard launches new luxury line of bathroom fixtures

THE VENTUNO COLLECTION. One of American Standard’s newest luxury line of bathroom
fixtures, designed by award-winning designer, Franco Bertoli.

American Standard, one of the leading makers of high-quality bathroom fixtures, launches its latest and most luxurious line of products that promises to make any home the envy of the neighborhood. The latest line of shower heads, lavatories and water closets highlights the company’s commitment to design quality and innovation that it has long been known for.

Folsom Arts Face Painting

My Cousin Emily and Daughters Chinni and Ginger
Blogger's Note: Nowadays, special events such as kids and company party is not enough without face painting or glitter tattoo in the set, but the problem is most of the affordable good artists or a kind of business that caters this kind of service are gone. I believe we're kinda lucky enough that we found 'Folsom Arts Face Painting" they gave us the best package we've wanted for our party. 

Better, Bigger, Brighter and Bolder Human Lasallian Star

17th of June 2012, a day that once again the Lasallian has  formed the Better, Bigger, Brighter and Bolder Human Star in the universe, called the Human Lasallian Star happened at the De La Salle University in Dasmarinas, Cavite. 


The Best for Father's day

Do Something New and Healthy for Your Dad This Father’s Day

It’s that time of the year again when everyone is given the chance to make their dads feel special once more. And there is no better way to reward them for all their hard work than to do something special together or give them a nice gift this coming Father’s Day.


Pilipinas Productions launches Peekbox.tv

PILIPINAS Productions recently launched Peekbox.tv – a free online social networking service and digital entertainment provider. Peekbox.tv aims to connect millions of people worldwide through its community-based programming. Membership is free and it intends to feature premium in-house produced shows, member-exclusive events page, user-based content (videos, pictures, and micro-blogs), and exciting online contests. 


Meet the UNIQLO Philippines Cast

UNIQLO reveals the Filipino faces to exemplify it’s MADE FOR ALL Philosophy.

Chris Tiu, Iza Calzado, Nikki Gil and Chito Miranda

UNIQLO, the global apparel brand from Japan announces the complete Cast of highly admired Filipino personalities to embody its MADE FOR ALL Philosophy. MADE FOR ALL is the UNIQLO brand philosophy that captures the company's vision of providing casual clothing that is made for all people regardless of age, gender, ethnicity or any other ways that define an individual. The “UNIQLO Cast” plays a vital role in creating a bridge between the UNIQLO brand and the heart of every Filipino.

Chris Tiu, Iza Calzado, Chito Miranda and Nikki Gil are the faces of UNIQLO in the Philippines. UNIQLO believes that the Filipino Cast members exemplify the MADE FOR ALL philosophy in their own daily lives. Each cast personifies different characters – sporty, fun, witty, serious, spontaneous -- bringing out their own individualities. Despite these differences, they find a piece in UNIQLO that suits their distinct preference. Through Chris, Iza, Chito and Nikki, UNIQLO trusts that Filipinos will identify themselves in every product offering that the brand is set to bring to the Philippines.


Tour Around Sonya's

One superb afternoon touring around Sonya's Garden in Tagaytay for the second time around before having a massage at their best spa.

Garden way to the the breakfast area


I love Globe, I'M GLAD TO BE GLOBE

I've been using Globe for more than four years now and the best thing about this network is its unbeatable connection whether wired or wireless anywhere you are here in the Philippines.

I simply Love Globe for so many reasons, one of these is the unfailing promise of giving consistent strong connection between me and my loved ones here and abroad. I never had the experience raising my daughter from day one to day now but through globe it's all possible, possible for me to communicate with them anytime of the day without interruptions. I know that one of the toughest tasks of a father  is to show his love towards his family if they are away from him but again through globe "Nothing is Impossible".

Chatting time with my wifee and daughter in the states via skype

May 6, 2012 VISIT:  First day as a father here in the Philippines

I Love Globe for helping me nurture my love towards my family as a husband to my wife and as a father to our little angel. Helping me nurture in the sense of giving me the strong connection I deserve wherever and whenever I want to connect my family here and abroad anytime.

Thank you so much Globe.You are more than amazing, You are the BEST!


More Fun in Bohol

Balik sa Bohol Balik!!!

Sa pagkatulog mo ang Bohol kanunay mong gidamgo Balik sa Bohol, balik...

A dream came true - visiting Bohol particularly the Loboc River, Chocolate Hills, and Island hopping (Balikasag and Virgin/Pungtud Island) in Panglao and more.

Bohol, one of the cleanest places I've been in the visayas region that offers extraordinary beauty from nature to its people and home of famous calamay and peanut kisses as well, not just the hills, Tarziers  and the marine lives.
Floating Restaurant


The Biggest Pool Party in the Philippines

Have this ever crossed your mind, a pool party like in Vegas? with disco music, colorful  laser lights and playful fountain as your background... oh dear life " this is totally awesome party".

One unforgettable summer night experience happened last April 28, 2012 at AQUATICA & LIQUID Pool and Lounge  in Manila Ocean Park. Hundreds of  guests, invited bloggers and media partners luckily experienced this one of a kind party, AQUA "the coolest event by the bay area".


It's More Fun at the Manila Ocean Park

Fountain Show at the State of the Art Ocean Park in the Philippines

An enchanting night of lights and water featuring the lives down under.


The product of a combined modern art and technology perfect for family bonding and more.


AQUA in the CITY

What's so great about a heat wave? It's the perfect excuse to come up with a summer pool party!

 On April 28, dress up in your best summer fashion and have a fantastic time at Manila Ocean Park. We are bringing out all the elements to make AQUA – the coolest event by the bay area. Swim and groove the night away as the sun sets at 5pm onwards. See pumped-up performance from top local bands Silent Sanctuary, Tanya Markova, Moonstar 88 and more. Have some refreshing drinks at Liquid Pool Bar and Lounge and listen to the pulsating beats of house music and club DJ. Be part of the grand launch of Brand magazine - the newest hip publication in town.

Check out over 5,000 breathtaking marine life species at the Oceanarium and marvel as you see live penguins for the first time in Trails to Antarctica. Meet adorable South American sealions in the Sealion Show and be mesmerized with graceful dancing fairies of the sea in Jellies Exhibit. At nighttime, a fusion of laser lights, water screens and other special effects are the highlights of the spectacular AQUA Musical Fountain Show.

AQUA is an event you can't miss since this is the introduction of the latest technology to make Manila Ocean Park the first high-tech theme park in the country. The park has recently launched instant information download through mobile phone and other digital enhancements for guests' ease of access and convenience. Avail of an e-wrist tag that lets you access Facebook and Twitter in real time. You can post status updates and share to your friends while having fun in different attractions.

Ticket price is P300 inclusive of entrance to AQUA, 2 drinks and e-wrist tag and will be sold at Manila Ocean Park. For details, visit www.manilaoceanpark.com or call 567-7777 loc. 151 and 155.

AQUA is presented by Ensogo Philippines, Flawless, Brand Magazine, 105.1 Crossover, Hotel H2o, Liquid Pool & Lounge, Zenyu Eco Spa, Makan Makan Asian Food Village and Quix!

For regular update, you may visit and like  Manila Ocean Park (Official) on facebook


Evercool Radiator

Making the Switch
Let the joyride roll ever onward with Roberts AIPMC's world-class Evercool radiators
It doesn't matter what it is—an overheating engine, a radiator leak, a cracked tank, a damaged fan; the experience of your car breaking down on your way to work, to school, to your house, to wherever, is never a pleasant one. It's also likely to cost plenty of time and money, to be spent on emergency phone calls, towing services, repairs at the automotive center, replacement parts, and other incidental fees.
One way to avoid these costs—to prevent the problems from even occurring—is to let the experts take lead.
"A quick and cheap fix might temporarily remedy faulty machinery, but it provides no guarantee that the problem will go away," says Mike Gonzalez, General Manager of Roberts Automotive and Industrial Parts Manufacturing Corporation (RAIPMC). "Upon evidence of any car trouble, too many will act without a sense of urgency, too many will fall into thinking that band-aid solutions are going to address critical issues with the car."
By "quick and cheap fix", Gonzalez means the tendency of car owners to buy surplus auto parts, to patronize service shops that don't offer warranties, or, as a first option, to DIY: do it yourself. But cutting corners isn't a good idea—especially not in a country where the high-temperature climate and traffic conditions place a significant strain on a car's engine bay. Radiators, in particular—the part that cools a vehicle's internal combustion engine and stabilizes temperature within the entire system—are prone to deterioration and damage. Yet despite the knowledge that the radiator is a priority component, car owners continue to be lured by "cheap and used" instead of "brand new," by low cost estimates instead of bottomline value.
"It's important to realize that problems with a radiator can't be solved by having it repaired, or by a replacing it with a surplus or used radiator," notes Gonzalez. "It's much more practical to make the switch to a brand new radiator."
To galvanize car owners into action, RAIPMC is working continuously to supply “Evercool,” the company's acclaimed line of high-quality automotive radiators. Launched in 1993, Evercool has since expanded to include 350 models of radiators, for cars, trucks, buses, agricultural machinery, industrail equipment, even computers and power plants—each model built to deliver world-class performance, rock-solid durability, and value-driven practicality.
With an ISO 9001:2008-certified quality management system, JIS-compliant  (Japanese International Standard) materials, and a manufacturing process that subjects each Evercool radiator to a number of rigid quality and durability tests, RAIPMC is able to create radiator products that don't let customers down on the road. The reliability of Evercool, in fact, has already been recognized by its growing clientele of original equipment manufacturers (OEMs), including Mitsubishi Motors Philippines, Isuzu Philippines, Columbian Motors, Pilipinas Hino, and Suzuki.
All Evercool radiators are certified 100 percent leak-free, with a life expectancy of around 100,000 kilometers and—with proper maintenance and care—5 or more years of usage. They are also equipped with more water tubes and cooling fins than that of other radiator brands, thus maximizing cooling efficiency even amidst tropical temperatures and extreme driving conditions.
"By the way it looks and the way it works," Gonzalez says, "Evercool represents a unique design breakthrough, carefully crafted in a way that helps prevent the car's engine—and the car owner's temper—from overheating."
RAIPMC's expertise is not limited to manufacturing. The company is also known for its signature brand of service excellence, something that surplus parts sellers, shady dealers, and less capable service shops can't claim to provide. Apart from a strong warranty that protects each Evercool radiator against defects, RAIPMC also offers complete radiator assembly, special fabrication, supply of core, and recoring services—delivered by well-trained professionals who work to meet the highest standards and lift the burden off your shoulders (and pockets).
As RAIPMC's product and service portfolio for Evercool continues to expand, car owners now have a much more valuable solution to car trouble than surplus shopping or a DIY fix. Let the experts take lead—and let the joyride roll ever onward—with Evercool.
For more information about RAIPMC, visit www.roberts.com.ph

Blog Archive